Making colors on a webpage is easy, it's all numbers. But the colors that go into magazines, brochures and posters is made the old-fashioned way, with ink. In the following video, a Chief Ink Maker from the Printing Ink Company shows you how powders and varnishes are combined to make their product. 

http://www.youtube.com/watch?v=Fypi6dAJB8E&feature=player_embedded